Throughout many companies or events I have been a part of, I have been the social media specialist. Through my knowledge of engaging content, and consistency, these accounts have increased followers, raised engagement, and lead to higher attendance of in-person sporting events.

The primary goal of the Fan Experience committee is to provide fans with engaging experiences before sporting events. Our instagram’s primary job is to let people know about the events and activations going on. We took pride in the opportunities we let people in on through their engagement with social media. I conducted giveaways, sponsored elements, and fan-to-player engagement through the marketing of pre-game activities on social media.